Aleyant Systems, a provider of cloud-based web-to-print, estimating, and workflow automation software for the graphic communications industry, and PlanProphet, the Print CRM & Growth Platform, have joined forces in a new partnership. The two companies are integrating PlanProphet with Aleyant Pressero, turning the customer and order activity that flows through print storefronts into sales conversations, marketing campaigns, and a pipeline everyone can see.
The integration brings the data from Pressero into PlanProphet, where it powers follow-up, retention, and marketing that run on their own.
According to Lemay Sanchez, Co-Founder and Chief Executive Officer of PlanProphet, the fit comes down to where each platform does its best work. “Aleyant makes it easy for print buyers to order online, and they have built a customer base that already understands the value of automation,” he said. “Our job starts with the relationship behind the order. We turn that activity into pipeline, into campaigns, and into revenue that would otherwise be left on the table. We are looking forward to building this with the Aleyant team.”
The two platforms line up around the moments where storefront activity should turn into revenue. Estimates and quotes created in Aleyant receive automated follow-up until they convert, and the outcome of each one feeds a clearer picture of what the business is winning, what it is losing, and at what price. Accounts approaching their usual reorder window get a timely prompt instead of a missed cycle. Retail buyers who place a single order stop being one-time transactions and enter a nurture sequence that brings them back.
Newly launched B2B sites are tracked for adoption, so a rollout does not quietly stall after go-live. Built natively on Salesforce, PlanProphet delivers all of it with the security, compliance, and reliability of the world’s most widely adopted CRM platform.
Both companies will also collaborate on webinars, customer education, and joint marketing initiatives to help print businesses adopt the combined capabilities. Work is underway to extend the integration to Aleyant PrintJobManager.
“Our customers have done the hard work of moving their ordering online, and Pressero handles that beautifully,” said David Graves, Chief Executive Officer of Aleyant. “What many of them tell us they want next is a better way to grow those accounts and win new ones. PlanProphet is built for print, connects cleanly to our platform, and gives our customers a serious CRM and automation layer without asking them to change how they sell today.”
www.aleyant.com / www.planprophet.com
