Doc. Strategies 183
Move to Marketing
The proper use of data enables marketers to better target campaigns for optimal results.
Investing in Technical Applications
A number of factors make the technical market an exciting area for investors.
Opportunities in Technical Applications
Identifying and analyzing opportunities for investment in the technical software market requires a high level of rigor.
ECM on a Path to Reinvention
The Enterprise Content Management (ECM) concept has been with us for nearly 15 years, an established enterprise tool.
On the Lighter Side
Entry-level/light-production devices and multifunction products (MFPs) are endowed with advanced features and capabilities.
Holiday Flair
Getting a marketing message to stand out during the holiday season is no easy task. The Standard Group utilized its creativity to provide a holiday promotion for the record books.
Taking a Hammer to W2P
Web to print’s (W2P’s) presence grows thanks to word of mouth and experience.
Modifications in Communication
Customer data is more important—and more powerful—than ever.
Running for Automation
A digital print environment, whether it is solely digital or a hybrid of digital and offset, is an ideal candidate for automation.
2014 DPS Readers’ Choice Awards
Congratulations to this year’s Top 30 award winners; these companies generated the highest reader interest throughout the year.
Measured Response
Multi-channel campaigns provide maximum impact for marketers. Depending on the segment, there are different methods for measuring success. An integrated approach typically generates optimal results.
MPS: Efficiency Through Connectivity
Managed print services (MPS) continues to evolve.
