Success Begins and Ends With Customers

Why Customer-Generated Feedback Plays an Integral Role in the Future of our Companies

by Cassie Balentine

March 29, 2015

by Dennis Amorosano, Vice President & General Manager, Marketing Division, Business Imaging Solutions, Canon USA, Inc.

As D.Amorosano1.1businesses continue to climb out of economic rut, it’s easy to blame the state of the market and external variables for declining sales. But the truth is that many of the obstacles a company faces come from within the organization itself.

Although we cannot regulate the economy, we have the ability to control our company’s culture and we
are wholly responsible for creating an environment that enables creativity and promotes…

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